AI tools for your website
21 May 2026, 10:30 am UK timeHow can we use AI to improve our online presence?
Bigger Picture, Websites
Supporting smarter digital work in arts and culture.
HDK hosts monthly webinars focused on digital marketing for arts and culture organisations. Each session mixes practical advice with wider sector thinking, with space for questions at the end.
Can't make it live? All our webinars are recorded and available to watch at any time.
For 2026, we’re also introducing live events, bringing industry peers and thought leaders from across the sector to share their experiences and discuss current trends.
Don’t miss out
Stay up to date with new webinars and events as they’re announced.
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Digital marketing trends for 2026
16 December 2025, 10:30 am UK timeJoin the full HdK team for our annual digital marketing trend prediction webinar.
Bigger Picture, Marketing
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Sustainable digital marketing practices
25 November 2025, 10:30 am UK timeHow can we promote our organisations and cultural experiences, in a way that’s responsible?
Bigger Picture, Marketing
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How to network in arts, culture and heritage
28 October 2025, 10:30 am UK timeFind out how to network to build meaningful connections, foster collaboration, share resources and enhance opportunities within the sector.
Bigger Picture
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Work-life balance and wellbeing in digital marketing
30 September 2025, 10:30 am UK timeHow can we meet the demands of our campaigns, often with limited resources, while maintaining our personal health and happiness?
Bigger Picture
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Navigating digital accessibility in the arts
29 July 2025, 10:30 am UK timeIn this session, we heard from a panel of arts and culture guest speakers on their organisations’ relationship to digital accessibility, and the strides they're making to be more inclusive online.
Bigger Picture
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AI update: How to use the latest technologies for arts marketing
25 March 2025, 10:30 am UK timeDuring this free session, we shared some of the latest tips and tricks on how to use AI as an arts marketer.
Bigger Picture
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Website and digital marketing trends for 2025
12 December 2024, 10:30 am UK timeThe entire HdK team got together to share our predictions for 2025's biggest trends in websites and digital marketing.
Bigger Picture
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Accessibility in a short form social media landscape
29 October 2024, 10:30 am UK timeIn this webinar, we chaired a panel with special guests from across the industry on the topic of maintaining accessibility in today's short-form social media landscape.
Bigger Picture, Social Media
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Reducing your website’s carbon footprint
25 June 2024, 10:30 am UK timeIn this webinar, we discussed ways to both measure and reduce your website's carbon emissions.
Bigger Picture, Websites
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How to maintain your website’s accessibility
23 May 2024, 10:30 am UK timeIn this free webinar, we discussed the development of web accessibility and how to make sure your website remains as accessible as possible.
Bigger Picture, Websites
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Work smarter, not harder: AI and digital marketing in the arts
29 February 2024, 10:30 am UK timeIn this free webinar, we explored different AI tools that can streamline our day to day work and improve our long-term results.
Bigger Picture
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Social (media) responsibility: The ethics of social media in 2024
30 January 2024, 10:30 am UK timeIn this free webinar, HdK chaired a panel discussion with special guest speakers from across the industry, exploring the topic of ethics in social media.
Bigger Picture, Social Media
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Website and digital marketing trends for 2024
13 December 2023, 10:30 am UK timeIn this webinar, we shared HdK's predictions for 2024 for websites and digital marketing.
Bigger Picture
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Accessible social media: What can you be doing?
25 April 2023, 10:30 am UK timeHdK recently carried out a number of surveys on the topics our webinar attendees would be interested in learning more about, and accessibility on social media was highly requested in each of them. It's great to know our audience - all professionals working in arts, cultural and heritage organisations - are prioritising accessibility in their work, and this session aimed to provide practical advice on making your social media presence more accessible.
Bigger Picture, Social Media