Top 10 Digital Marketing Trends For 2022
14 December 2021, 10:30 am UK timeIn this free one-hour webinar, HdK will be forecasting what the top digital marketing trends will be for 2022. Tune in on Tuesday 14 December at 10:30am UK time.
Webinars
HdK hosts free monthly webinars on different digital marketing topics, from social media management and analytics to optimising your website and building campaigns. Each session is around 40 minutes with room for questions at the end. There’s also an option on each webinar page to submit questions in advance to make sure we cover what’s useful for you. And if you can’t make it, we screen record the session for you to look back on and upload it here.
Upcoming Webinars
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How To Use Instagram Reels As An Arts Organisation
18 January 2022, 10:30 am UK timeOur TikTok webinar was one of our most popular sessions yet, so we wanted to take a look at its biggest competition: Instagram reels. In this session, we take a look at why reels are so important to incorporate into your social media strategy and how to use them as an arts organisation.
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How To Create Engaging Web Content
22 February 2022, 10:30 am UK timeYour website should act as an extension of the service your organisation offers - whether you're a gallery, museum or theatre company, how can you use your website to continue that experience for your audience? This session looks at how to create an effective web content strategy and how to write engaging web copy.
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How To Quantify The ROI Of Your Social Media Efforts
22 March 2022, 10:30 am UK timeReporting is important to every organisation, but particularly for arts and non-profit organisations who rely heavily on funding and need to translate their progress into quantifiable terms. Whether it's through tracking ticket sales, comparing your performance to industry benchmarks or measuring audience development, this session aims to help you refine how you measure your success.
Past Webinars
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AMA Conference 2021: Understanding Your Audiences Through Data
The Arts Marketing Association's conference will be taking place online across 21 and 22 October with the theme of 'Change for good'. HdK are hosting a session on Understanding Your Audiences Through Data, on 22 October at 11:30am.
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How To Increase Your Web Visits With SEO
In this free one-hour webinar, HdK shared advice on how to increase your web traffic with search engine optimisation (SEO).
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How To Use TikTok As An Arts Organisation
In this free one-hour webinar, HdK shared advice on breaking into TikTok as an arts organisation.
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How To Improve Your Online Accessibility
In this free one-hour webinar, HdK will be sharing advice on how to make your online presence more accessible. Taking place on Tuesday 21 September at 10:30am UK time.
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How To Reach Your Target Audiences Online
In this free one-hour digital marketing webinar, HdK shared advice on how to reach your target audiences with digital marketing.
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How To Improve Your Website’s Carbon Footprint
In this webinar, HdK shared advice on how to improve your website’s carbon footprint.
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How To Increase Your Engagement On Social Media
In this free one-hour webinar, HdK share advice on how to increase your engagement on social media.
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A Guide To Streaming Video Content
Whether you're looking to host a livestream or run a paid-for screening, watch our free one-hour webinar for our guide.
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How To Build A Successful Social Media Campaign
Tune in on catch-up for a webinar on how to build and deliver a successful social media campaign.
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How To Monetise Your Website
Catch up on HdK’s webinar on how to monetise your website, available to watch now for free.
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Using Analytics To Improve Your Website Performance
Access our past webinar on how to use analytics to improve your website performance.
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Top Tips For Newsletter Success
Watch HdK’s webinar on how to improve your newsletter results, available to watch for free.
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How To Grow Your Brand’s Blog
Watch HdK’s one-hour webinar on how to run an effective brand blog with guest speaker Ed Baker, Director, West End Wilma.
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Improving Engagement On Facebook And Twitter
Catch up on our webinar exploring how to improve interaction on Facebook and Twitter, with a free recording.
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Creating Social Media Content With Limited Resources
Watch a recording of HdK's webinar on how to create social media content with limited resources.
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How To Increase Your Results On Instagram
Catch up on HdK's webinar on how to increase your results on Instagram with a recording of the session and our notes.
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The Value of Unifying Your Platforms
Watch this recorded HdK webinar on why it’s important to ensure brand consistency across your digital platforms.
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Improve Your Website: Top Ten Tips
Download the notes and slides from our recent webinar, which explored how you can get your website back to that post-launch glow.
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How to Improve Your Social Media Engagement
Download the slides and notes from our past webinar, which explored how to optimise user engagement across the key social media platforms.