How to make short form video content as an arts organisation

Whether on TikTok or Instagram reels, short form video is now a key part of the marketing make up. In this session, we explored how to make short form videos as an arts, cultural, heritage or non-profit organisation.

A photo of a self portrait by Van Gogh hanging in a gallery, with silhouettes of people in the foreground with one of them holding up a smartphone with the camera open.

In this free webinar, held over zoom, on Tuesday 26 September at 10:30am UK time, we looked at:

  • How to build short form video content into your marketing strategy
  • Keeping up to date with trends
  • Practical tips and advice

Throughout the webinar, we welcomed questions from participants and included a dedicated Q&A session at the end.

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