Due to the impact of the COVID-19, Livewire decided to make their offering transportable and launched Little Livewire, a small van from which they’re able to sell their delicious products on the move in and around South East London. To support this transition and keep their brand alive online while their business wasn’t able to operate as usual, we worked with the team on a social media marketing campaign.
To develop a social media marketing campaign for Livewire, we worked on building out and establishing a consistent brand voice and coherent content strands, so that we could ensure we had the right messaging and focus for the client. We created a social media calendar, building captions and creating assets including video content and simple graphics. We have also been working on an influencer marketing campaign and are set to launch soon.