Hello - we're HdK. We help those doing great things in arts and culture build lifelong audiences

We’re proud to be sponsoring this year’s Let’s Get Real Conference 2025: Value, by The Audience Agency.
We offer a holistic service encompassing all aspects of digital marketing and web development – from creative design and campaign management, to digital development and film production.
- Data-driven strategies: We develop audience engagement plans informed by data insights, ensuring your campaigns resonate effectively.
- Website development: Our team creates websites that deliver ROI through user-centric design and seamless functionality.
- Digital campaigns: We execute campaigns that connect deeply with audiences while achieving measurable outcomes.
Here's a selection of our projects

Rambert+
A platform that facilitates better access to digital content, boosting audience interaction. HdK built and re-designed Rambert’s new digital platform which offers paid and free memberships to access on-demand dance classes as well as exclusive behind the scenes content, short films, podcasts, live-streams and more.

Birmingham Royal Ballet
Consulting services to help refine digital strategy, leading to improved audience reach. Through long term strategic work and consulting on day-to-day programming, HdK and BRB are working together to instil best practices and to invigorate the company’s aims and objectives across digital marketing channels.

The Bowes Museum
A brand refresh and new website that improved user journeys and grew their membership base. For this project we worked on extensive design, development, photography, and branding, along with vast technical customisation involving integrations with many systems, namely Spektrix, Vend and their Office 365 network.
Let's Get Real 2025
We’ll be attending the Let’s Get Real Conference with a stand at M Shed, Bristol. Pop by to say hello to our team and learn all about our marketing, web, and design projects!
Have a question you’d like to ask about a digital or marketing? We’re always up for a chat about about your challenges and find a solution.
In line with this year’s theme of Value, you can also visit our stand to play Real or Not Real. We’ll have 4 plants at our table. It’s your job to decide which one is the real plant for the chance to win a 3 month subscription to Patch Plants.
Our insights and resources
As well as sharing insights through our blog and newsletter, we run a monthly webinar series tackling the big topics in marketing and websites for arts, culture, heritage, and non-profit organisations.
-
HdK’s predictions for digital marketing and website trends in 2025
Posted onAs we head into 2025, the digital landscape is changing fast, offering new opportunities for arts and culture organisations to engage audiences online. From social media shifts to AI advancements, here are the key trends to watch in order to stay connected with your audience and manage your digital presence.
-
How to reach your target audiences online
19 October 2021, 10:30 am UK timeIn this digital marketing webinar, HdK look at how to reach your target audiences with digital marketing.
-
Going viral on social media: The good, the bad, and the cucumber shortages
Posted onIn the age of TikTok and short form content, everybody wants to go viral. Virality often seems like a quick trip to success, but unfortunately it's not quite that simple. Read on to discover the ins and outs of leveraging viral content into permanent results for your organisation.